The introductive lecture provides an overview of organizations purposes and strategic management processes. A practical, integrative model of the strategic-management process is introduced. Basic activities and terms in organizational economics and strategic management are defined. A vocabulary of strategy is discussed (follows).
- Lecture notes: Download my presentation from here (ppt file) or here (pdf file)
- Readings: Course Textbook Chapter 1 (Corporate Strategy: An Introduction) + Download (from here) the paper "The New Strategy and Why It Is New" (by N. Demos, St. Chung, and M. Beck) published in strategy+business (pdf file)
- Assignment: Download the first assignment from here (pdf file) / deadline 02.12.2006, 13:00h / please reply by SMS, see assignment document for guidance.

