Hello,
In this final session, the class will work on two applications of the knowledge acquired during the semester.
The first application refers to the role of users preferences in the technology evolution [please make the link with value networks concepts]. Paper to be discussed and presented from students: M. Tripsas, 2001, Understanding the timing of technological transitions: The role of user preferences, Harvard Business School Working Paper)The
The second application is an A-Z case of strategic analysis and choice, with reference to Ryanair, an EU low fare airlines company [please make the with Delta model approach]. Paper to be discussed and presented from students: Case: Ryanair (Pearson Education Limited 2005).
--petros
Wednesday, February 14, 2007
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